COPYWRITING & EDITING
Tom Stoppard so rightly wrote, 'Words are sacred. If you get the right ones in the right order you can nudge the world a little.' As a logophile, this is what I LOVE to do...dig out words, rearrange and play with them to bring out the best, clearest, most memorable message possible.
If apostrophes aren't really your forté, hand over the language & grammar to me so you can get on with whatever it is you rock at.
From Facebook to Twitter, Pinterest to Instagram, newsletters to blogs, I can guide or even take over your media channels to make them super alluring, relevant and most importantly, results driven.
I've had great success curating content for a variety of brands - developing their voice, sharing inspiration, starting conversations and attracting & influencing their target markets.
Every company, organisation or self-employed person has its own special uniqueness that is key to commercial prosperity. Together we just need to work out how to untap and maximise that potential. Often this means going right back to the roots - clarifying the intention behind your business, what your core services are, your point of difference, and how to communicate all of that to the world. Easy peasy!
Fresh from studying Journalism (with a side of 'Philosophy of Happiness'...real course I promise!),
my career began in London marketing luxury travel destinations.
Since then, I have immersed myself in Sydney's creative industry and written about everything
from shamanic healing to garden conservatories, from plumbing technologies to six star retreats,
and from human trafficking to the best Cronuts.
Now I spend my days blending powerful language & beautiful visuals, to help brands narrate who
they are, what they do and why they do it.
Some editorials, events and projects that I have been involved with to date: